Together We Will Win

Brief

This activity explores the meaning and purpose of slogans, with a particular focus on the slogans that have emerged in Israel after October 7.

Equipment

• Slogans displayed on tablets or a large screen.

• Blank sheets of paper, markers and art supplies for creating slogans.

• Images of caricatures (for optional activity at the end)

Activity length: 45-60 minutes 

• Opening (5 minutes)

• Small group activity (15-20 minutes)

• Program - sharing in small groups (30-40 minutes)

• Reflection (10-15 minutes)

Age Groups

Middle School, High School, Staff

Topics

Zionism

Adaptable for Shabbat

The program is not adaptable for Shabbat as it requires the video and the use of art supplies.

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Goals & Overview

1. Explore the meaning and purpose of slogans.

2. Discuss the effectiveness of slogans in conveying values and meaning.

3. Discuss the impact of slogans on society.

4. Analyze the meaning of the Israeli slogan "Yachad Ne-natzeach - Together We Will Win.”

5. Discuss the concept of unity in Israeli society. 

6. Create a slogan related to Israel and October 7.

Thought Questions / שאלות למחשבה

1. How do you react to the slogan “Together We Will Win?”

2. Who do you think creates slogans?

3. What is the purpose of slogans?

4. What makes a slogan endure?

For the facilitator

"Together We Will Win" is the slogan most used in the war that began on October 7. It appears everywhere in Israel - on public buildings, on buses and trains, in malls and on television and the internet, on products sold in the supermarket.  There is something very powerful about Israeli unity during times of crisis, particularly in the context of the past year. It highlights the importance of coming together as a society to support each other, provide help where it is needed, to embrace and offer comfort.  However, it is important to acknowledge the challenges to unity, such as the deep divisions that existed within Israeli society in the year leading up to the war. The slogan raises the question of what true unity means and how it can be achieved in order to "win." Does unity allow for different opinions, or require that we completely set aside different views.

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Program

1. Introduction (5 minutes).

2. Divide the group into smaller groups (15-20 mins).  Provide each small group with images of the slogan “Yachad Ne-natzeach” in various forms appearing in different places and products around Israel. Ask the chanichim to analyze the Israeli slogan using  the following prompts:

• Where does the slogan appear?

• What is the message or idea being promoted?

• What emotions or thoughts does this slogan evoke?

• Who is the intended audience for this slogan? All Israeli citizens? Israeli Jews? The Jewish people as a whole? Soldiers and their families?

• Who might be excluded?

• What action does this slogan encourage?

• Does the slogan inspire unity? Does it strengthen togetherness?

• How do you think slogans like this one can influence people's actions and opinions?

• What are some other ways to promote unity and collaboration within a society?

3. Ask each small group to share what they came up with in their discussion.

4. Reconvene the group.  (10 mins)

• Show the video (appears below) with examples of how Israeli society came together in solidarity in the aftermath of October 7th. 

• Invite a shalich to speak about the sense of unity and support or show the following video about the volunteer emergency relief center in Jerusalem.  Examples include:

• Joining the army - thousands who were abroad rushed home to defend their country.

• Civilian volunteers collect, sort and pack essential supplies, medical equipment, field rations, clothes for the evacuees. 

• Restaurants cooked free meals for soldiers and evacuees.

• Donating blood - people queued for hours to donate blood for those who were injured. 

• Tech support - volunteers from the hi-tech sector helped identify missing people going through video material using facial recognition technology.

• Providing homes - People offered the homes and spare rooms for those thousand who were evacuated from their homes.

• Medical Assistance - Jews from the diaspora came to Israel to volunteer their skills as medics and doctors.

• Free transportation - Volunteers drove soldiers and evacuees around the country to wherever a ride was needed.

5. Create your own slogan (10 mins)

• Display the images and slogans from Nike, Apple, McDonalds, and More.

• Campers can work individually or in pairs to create a slogan about Israel.  Encourage them to consider:

• A slogan should be short, catchy, and memorable.

• A slogan uses powerful words and imagery.

• A slogan clearly conveys a message.

6. Wrap-Up (10 mins)

• Have each group or individual share their created slogan and explain their thought process behind it.

• Review what they learned about slogans in the activity.

• Can slogans shape public perception, influence how people perceive issues, products, or movements?

• Can slogans mobilize individuals and inspire them to take action towards a cause?

7. Optional additional activity (time permitting, 10-20 mins)

• Explore perspectives of Israeli cartoonists and political figures as reflected in images that were posted on social media.

• Show examples of cartoons to spark discussion.

• What message do you think the cartoonist is trying to convey?

• Encourage campers to analyze the cartoons and discuss the message they convey about the concept of unity in Israel.

• Do these cartoons portray the idea of unity?  How?

• Do they support or critique the call for unity?

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